muse-am projects
We develop strategic content that is engaging, educational, and inspirational through research, curation, and storytelling.


for Production Companies & Broadcasters
We develop and support documentary and drama productions with strategic content research and creative vision. Broadcasters and production companies hire us to lead visual, content, cultural, and historical research. We can also assist with international outreach and co-production opportunities.
for Museums & Cultural Organizations
We develop and curate engaging concepts for physical and digital museum experiences—from initial idea to final implementation.
For example, ANU – Museum of the Jewish People aimed to increase global awareness of the institution as a content provider rooted in Israel. We developed the Capsule Exhibits concept—compact, ready-to-display exhibitions designed for Jewish communities, federations, museums, schools, universities, and other Jewish organizations worldwide. The exhibits were translated into six languages and displayed in 22 countries, significantly expanding the museum’s international presence and receiving notable media coverage.


for Companies & Brands
Organizations looking to present their brand in new and engaging ways often hire us to develop narratives rooted in brand identity and history.As part of a team commissioned by a leading Israeli global company, we contributed to a commemorative coffee table book marking its 80th anniversary—supporting archival research and helping shape the historical storyline.For a documentary on a major player in Israel’s oil industry, we conducted in-depth historical research to help frame the company’s story within the broader context of 70 years of national energy development.
Services
Research & Discovery - histrocial and cultural research, audience analysis
Content Curation - narrative development, educational content development, exhibition planning and support
Visual Projects - exhibition ideation and design, visual storytelling, interactive experience design and development
Strategic Implementation - content strategy development, project management, audience engagement
Hi!
I'm Yaara, the founder of muse-am. We're a small team of multidisciplinary professionals passionate about working at the intersection of content, culture, art, media, and technology.